4 Really Poor Excuses for not using a Call Answering Service

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We get it. Outsourcing any part of your business can be nerve-racking. You are passionate about what you do and feel the need to retain control over every part of the day-to-day running of your company. But getting some simple help – like using a call answering service – could be the best decision you ever make, ensuring you never miss a potential new sale or important call, freeing you from distractions and letting you get on and do what you do best.

We talk to companies across many different industries every day and come up against many reasons why someone feels that a call answering service “is not for them”. I thought I would share some of the most common ones with you.

There is a solution to help you and your business that many of your competitors are using already – Call Answering Services. Below are some of the reasons you should perhaps consider this for your business too.

"I have an in-house receptionist already"

Great, but what about when your receptionist is on the phone, on lunch, on holiday or sick? Why not use a call answering service just for those calls you miss? Employing staff is increasingly costly too – why hire one receptionist for around £16,000 per annum when you can have a team of four for a fraction of this!

"I don’t have a budget for this"

How much is a missed sale potentially worth to you? Can you afford to lose sales because of missed calls? The question shouldn’t be “Can I afford to use a call answering service?” it should be “Can I afford NOT to use a call answering service?!

"I don’t receive that many calls"

Regardless of your call volume, a call answering service is always worth having in place. Companies that use a call answering service, will grow – it’s inevitable. When every inbound call is answered first time, every potential sale is captured. In many cases, just one additional sale each month will cover the cost of the call answering service.

"I don’t really have the time to set this up"

Of course you don't! That’s exactly why you need it!

It typically takes around 20 minutes from start to finish to set a call answering service up. Think about how much time you will save once this is in place! Select a day/time that suits you and get it sorted – you won’t be disappointed!

Finally, it’s worth considering that...

Over 26% of all phone calls are missed which means over 26% of potential sales calls are being missed!

Almost 60% of people buy from the first person they SPEAK to that can satisfy their need. If you miss their call, they often just call the next person on Google.

We spend thousands on ensuring that we get the best online conversions from our website, we employ SEO consultants and in-house staff to maximise our web presence, yet we ignore the phone as ‘old hat’.

Fact - a sales call is the MOST qualified lead your business will get. Don’t miss it!


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Kelly Ball is our Sales Manager and data cleansing expert. With over 7 years’ experience within the Direct Marketing industry, she is a great point of contact for all of your marketing campaign needs.